The IDMA has content for members only to download.  If you are an IDMA member, you will be able to download presentations from training days, podcasts and the IDMA guideline.  You will also be able to take advantage of exclusive inter member offers.

If you are not a member of the IDMA please click here to join now.

FEDMA Email Marketing Report

In late 2009 FEDMA carried out a Pan-European Email Marketing Benchmark Study. The executive summary is available here for IDMA members. It is sold at a cost of €50 to non IDMA members. 

The full report is available for purchase on the FEDMA website: http://www.fedma.org/publications.60794.en.html

The price for the full report for FEDMA and IDMA members is €349 Please mention you were informed of this by the IDMA.  The price of the full report for non-members is €1200.

Please see below the presentation downloads that are available for members:

2 June 2010 IDMA loyalty and retention conference presentations. 
Vicky Godolphin, CRM Ireland Lead, Accenture  Conference Chair  
Chris Jacobs, Managing Director, Business Assyst 
Gavin Hawthorn, Head of CRM and Loyalty, Whitbred Hotels and Restaurants 
David Oliver, Director, CRM EMEA, Hertz Europe 

28 January 2010 Social Media Beynd the Hype
Gareth Irvine Cybercom
Andrew Maat, Tradedoubler
 

27 Oct 2009 Data Day presentations. 

Billy Hawkes, Data Protection Commissioner 
Peter Oakes, Compliance Ireland 
Hugh Jones, Irish Computer Society 
Sarah O’Donnell, Certification Europe 

Click here for podcasts of Alex Gibson interviewing Will McInnes and Stephen Stynes and also interviewing Martha Rogers.

Click here to see Will McInnes, NixonMcInnes video cast from the Social Media Beyond the Hype seminar.